The first line of quality control and product evaluation in any brewery is formed by a trained taste panel. By effectively utilizing taste panels appropriately and collecting and analyzing the results compiled from trained tasters, and taking the right actions based on the results, your brewery will improve quality, consistency and profitability.
With instruction given by brewing industry sensory panel experts, this course instructs you in the tools and techniques used by many of today’s leading craft breweries to assess their products and analyze data to ensure beer of the best quality and consistency. This course is critical for breweries of every size, and can also benefit brewing guilds looking to form member taste panels towards evaluating and improving the quality of beers produced by their members.
About the White Labs facilities
The Sensory Panel Management course is conducted at White Labs in Asheville, North Carolina, one of America’s brewing capital cities. The White Labs facility offers not only an excellent learning environment, but it also houses its own brewery and restaurant featuring wood-fired pizza and other beer-friendly foods. When students range off campus, Asheville features an eclectic downtown of 30-plus art galleries, a burgeoning culinary and beer community, a thriving live music scene, and the awe-inspiring scenery of the Appalachian Mountains.
The Cambria Hotel Downtown Asheville
15 Page Avenue
Asheville, NC, 28801
Direct link to hotel with White Labs discount code https://www.choicehotels.com/north-carolina/asheville/cambria-hotels/nc756/rates?ratePlanCode=LWHLAB
While the White Labs complex is within walking distance to many hotels, our recommended choice is located just a 20-minute walk from our facility. The Cambria Hotel Downtown Asheville is the featured hotel for guests of the Siebel Institute’s Essential Quality Control course. The Cambria is in the heart of downtown, just steps from dozens of the city’s trendiest restaurants, breweries, shops, and galleries.
White Labs location information:
White Labs Brewing Company
172 S Charlotte St, Asheville, NC
From Asheville airport into Asheville - 20 min drive/Uber.
Greenville- ~1-hour drive
Atlanta- 4-hour drive
Charlotte- 2-hour drive
For information regarding the White Labs location and surrounding area, contact Kate Lichliter at email@example.com at White Labs.
Interested in conducting sensory training? Siebel Institute offers easy-to-use liquid format sensory training kits on our website at https://shop.siebelinstitute.com/sensory-training-kits . We also have a full selection of free videos to accompany our sensory training kits on our YouTube channel. Click here to view the Siebel Institute Sensory Station channel.